Crest Chicken Chef of the Year

To highlight Crest Chicken’s sponsorship of the prestigious Chef of the Year Award, we produced a TV commercial which featured the story of one of the winners. Showing the chef as a boy and then carrying forward to the commercial kitchen he now works in at a major hotel provided us with some of the key selling points of Crest Chicken – it has been here for a generation and is used by top chefs as well as in family kitchens.


Shooting in a busy hotel kitchen was a challenge, but Pasifika was able to provide our client with quality images of their Chef of the Year using Crest chicken on some of his signature dishes.

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