Project Tag: Focus Groups
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Pasifika x Kantar: Understanding Consumer Preferences for Coca-Cola Zero & Diet Coke
READ MORE: Pasifika x Kantar: Understanding Consumer Preferences for Coca-Cola Zero & Diet CokePasifika Communications partnered with Kantar, the world’s leading marketing data and analytics business, to conduct a focus group discussion for Coca-Cola Global for its customers Fiji. As Kantar’s field company in Fiji, Pasifika Communications played a key role in gathering insights into consumer preferences for Coke Zero. Our responsibilities included: Our expertise in audience engagement…
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Paradise Beverages RTD Sensory
READ MORE: Paradise Beverages RTD SensoryWe conducted a 3-part sensory journey for Paradise Beverages to gather consumer insights on the Joskes Brew alcohol beverage.
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UNICEF Pacific – WASH Campaign
Addressing the issue of open defecation and other hygiene issues in peri-urban/rural communities of Solomon Islands, this campaign sought to raise awareness of good hygiene.
Communication Strategy, Focus Groups, Illustration, Jingle, Logo Design, Radio, Solomon Islands, UNICEFREAD MORE: UNICEF Pacific – WASH Campaign